Any information you provide on or via this website is controlled by Amesmo Ltd trading as LifeInsuranceExpert.co.uk. Amesmo Ltd is registered in England and Wales with company number 11520871, with its registered office at 20-22 Wenlock Road, London, N1 7GU.
Amesmo Ltd is Authorised and Regulated by the Financial Conduct Authority and is entered on the Financial Services Register under number 820443
Amesmo Ltd is registered as a data controller with the Information Commissioner’s Office under reference: ZA455421.
We provide our services by:
To opt out of these services please click here.
Our lawful basis under the General Data Protection Regulation is Legitimate Interest.
Information we may collect
We may collect and process the following information about you (“Your Information”).
- directly from you via a form on our website, such as: name, e-mail address, date of birth, mobile number and anything else we require to give you an accurate quotation;
- details of your visits to LifeInsuranceExpert.co.uk (including without limitation traffic data, location data and other communication data) and the resources you access;
- information you provide to our partners, brokers and/or affiliates where you have consented to that information being passed to us; and/or
- we will check whether the mobile number you provide is real.
We will periodically review your personal information to ensure that we do not keep it for longer than is necessary.
How we use your information
We may use Your Information in the following ways:
- to process and submit your application form to life insurance brokers, underwriters and/or researchers to enable them to give you quotations for the most applicable insurance policy or policies;
- to provide you with an excellent service;
- to be sure that our website is presented in the best way for you and your device; and/or
- to notify you about changes to our products and services.
We, and third parties to whom you agree we may send your data, may also use Your Information for marketing purposes to provide you with information about goods and/or services that may be of interest to you. We may contact you about these by email subject to your consent when you submit Your Information to us. You can read more in the ‘Direct marketing’ section below.
How we process your application
The primary service we provide to you is that of an online insurance introducer.
We pass your enquiry to an FCA-regulated whole-of-market broker who will find the best insurance option(s) for you based on the details you submit to us and/or provide to them.
The information we collect is only as much as we require so you can receive a quotation from a qualified insurance advisor.
LifeInsuranceExpert.co.uk acts as an introducer to save you filling out multiple applications with lots of insurers to try to obtain the best rate.
After you complete our application, we send Your Information to the broker and they will telephone you with a quotation and often also email the details to you.
If you give your consent, we may contact you by email to tell you about offers relating to products of ours or our partners that we think you might be interested in.
You will only be emailed by LifeInsuranceExpert.co.uk or our partner brand MoneySpace.
In our email marketing we may also promote third parties who can provide other services, including without limitation:
- credit brokers, unsecured or secured loan providers, short term lenders, alternative lenders, peer-to-peer lenders, guarantor lenders, mortgage brokers and lenders;
- credit card, prepayment credit card and/or bank account providers;
- car finance lenders and brokers, logbook loan lenders;
- debt management companies, insolvency practitioners, bankruptcy specialists, debt and property possession adjusters/advisers;
- equity release arrangers and credit reference advisers;
- providers of general insurance products like car and home insurance, life insurance, private medical insurance, income protection insurance;
- compensation advisers; and/or
- utility switching agents.
You may opt out from receiving marketing emails at any time by clicking on the ‘unsubscribe’ link contained in each email sent by us or our partners.
If you do not want to receive any emails at all please ensure that, before you submit Your Information to us, you have unticked the box asking for your consent to be contacted.
Sharing your information with third parties
We will release some or all of Your Information when we are required to do so for legal or regulatory purposes or as part of legal proceedings.
We may disclose information about you, including electronic identifiers (such as your IP address) and/or provide access to your account:
- if required to do so by law;
- if required to do so by any court, the Financial Conduct Authority, the Competition and Markets Authority, the Information Commissioner’s Office or any other applicable regulator or law enforcement agency; and/or
- where necessary, in connection with legal proceedings or potential legal proceedings.
We may give Your Information to third parties as part of the process of selling all or part of one or more of our businesses.
We may transfer Your Information to our partners and brokers for the purposes of providing you with a free life insurance quotation.
We may sometimes use agents and service providers to process Your Information on our behalf. For example, we may use third parties to maintain our IT systems. Where we use agents and service providers to process Your Information, we will ensure that they have adequate security measures in place to safeguard the privacy and security of Your Information.
When you submit another person’s information to us in connection with your application or enquiry, you are confirming you have the consent of that person to provide their information to us and for us to use their information in accordance with this Privacy and Cookies Policy.
Where we store Your Information
We only store the information that is necessary under law and/or needed for us to carry out the functions outlined in this Privacy and Cookies Policy. All information you provide to us is encrypted and stored on our secure servers.
Unfortunately, despite such measures, the transmission of data via the internet is never completely secure. Although we will do our best to protect Your Information, we cannot guarantee its security in transmission. Any transmission of data is therefore at your own risk.
Once we receive Your Information, we use strict procedures and security measures to try to prevent unauthorised access.
For more information on cookies (including how to block their use) please visit www.allaboutcookies.org.
Our web site may use SessionCam for analysis. SessionCam is a product that has been developed by SessionCam LTD. SessionCam may record mouse clicks, mouse movements, page scrolling and any text keyed into website forms. The information collected does not include bank details or any sensitive personal data. Data collected by SessionCam from LifeInsuranceExpert.co.uk website is for LifeInsuranceExpert.co.uk internal use only. The information collected is used to improve our website usability and is stored and used for aggregated and statistical reporting.
If you do not wish your data to be collected by SessionCam please click here. You will be taken to a page on the SessionCam website where you can enable the masking of all data fields recorded by SessionCam by simply clicking a button. If you choose to do this, a cookie is set on your browser which is then used by SessionCam to indicate that any data entered into the website from fields from you should be masked.
Controlling Your Information
You may choose to restrict our collection and/or use of Your Information in the following ways:
- whenever you are asked to fill in a form on our site, look for the box that you can untick to indicate that you do not want Your Information to be used for marketing purposes;
- you can opt out of all marketing communications using the unsubscribe link on any email we send you; or
- you can fill in the form on our opt-out page.
You have the right to ask us not to contact you for marketing purposes by filling in our form here or here.
You can also contact us via post at Amesmo Ltd, 20-22 Wenlock Road, London, N1 7GU.
(If you ask us to stop contacting you for marketing purposes, we will do so – but you may still receive emails for up to 7 working days after we receive your opt out request.)
You also have the right to receive a copy of the personal data we hold about you by making a subject access request under the Data Protection Act 1998. To do so, please write to Amesmo Ltd, 20-22 Wenlock Road, London, N1 7GU , providing proof of your identity.
You may correct errors in or update Your Information or request that we remove information about you from our records by sending us a request to the postal address above. In most cases we will comply promptly with your request and let you know when we have done so. However, sometimes we will not be obliged to comply with your request. If this is the case we will inform you of our decision and the reasons for that decision.
To protect your privacy and the security of Your Information, we may take reasonable steps to verify your identity before we act on any request you make in respect of Your Information.
We will not sell, distribute or lease Your Information to third parties unless we have your permission or are required to do so by law. We may use Your Information to send you promotional information about third parties that we think you may find interesting if you have consented to this.
Links to other websites
We may update this Privacy and Cookies Policy from time to time. Please ensure that you check this policy regularly for updates. The policy was last revised and updated on 25th October 2018.
If you are unhappy with any aspect of the way we collect, store or use Your Information, our staff will try to resolve your concerns. Do please bring any issues to our attention as soon as possible: the sooner we know about the issue, the sooner we can help resolve it. Please get in touch via our Contact Us page.
If you remain dissatisfied with any aspect relating to Your Information, you may complain to the Information Commissioner’s Office. You may contact the ICO by post at Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, SK9 5AF, by visiting the http://ico.org.uk website, or by telephone on 0303 123 1113 (local rate) or 01625 545 745 (national rate).
From time to time it may be necessary for us to undertake some of the processing of your personal data in other countries outside of the European Economic Area where data protection safeguards are not as high as they are in the UK. However, where this is necessary we will ensure that your data is kept securely and only processed in accordance with the Data Protection Act. It is also possible that some of our product providers will process your data in other countries, however we require all our partners to ensure that your data is kept securely at all times.
For more information please view our Complaints Policy.